· one need, a bunch of solutions ·
While travelling, I’m always intrigued on how different cultures meet their needs through unique objects.
The solutions that cover a need are conditioned by the available resources in the region, ability to industrialise, purchasing power, etc. In developing countries with handicraft tradition and less resources, people stretch their minds to come out with the smartest and simplest solutions. Some examples from my last trip in Brazil:
Sometimes an entire region/country/continent doesn’t use an specific tool, perhaps because the need do not exist. Then, a big opportunity for some, a big ethics issue for others: “create the need, sell the solution”.